Coca-Cola's new holiday advertisement was made using Real Magic AI, the company's artificial intelligence platform, powered ...

A Coca-Cola ad created almost entirely from artificial intelligence is fizzling with viewers, who are calling out the ...

Cola on their naughty list after balking at the brand's attempts to bring back the magic of years past with its AI-generated ...

The problem with AI, Halloran said, is that it can’t replicate human emotion, an element that makes so many advertising ...

Coca-Cola’s new holiday ad ("Create Real Magic") was created using artificial intelligence, and consumers say it doesn't ...

At its center is debate over the use of generative artificial intelligence, the technology behind tools like ChatGPT, DALL-E ...

Coca-Cola's new Christmas advertisement is facing criticism for its use of artificial intelligence. The ad, released for the ...

Cola’s head of generative AI about the company’s experimentation with artificial intelligence, and why it’s sparking such ...

The beverage giant revealed a reboot of its 1995 classic "Holidays Are Coming" commercial that was made using artificial ...

AI-generated polar bears snuggle up in an igloo in the latest rendition. The holiday commercial was created using Real Magic AI, Coca-Cola's artificial intelligence platform powered by OpenAI.

Some people poke fun at AI commercials, but experts say consumers don’t care how they are made—and advertisers want to show ...