The UK supermarket says the "cost of living still counts", but its shoppers are showing "a return to indulgence". Premium ...

Marketing news, analysis, opinion and insight featuring Waitrose & Partners.

The second instalment of Waitrose's Christmas advert, Sweet Suspicion: A Waitrose Mystery, has finally been released, revealing the identity of the thief that had viewers guessing for weeks.

Waitrose is planning a renewed push into the convenience market after opening its first store in six years in Hampton Hill, south-west London. The retailer said it was also building on its existing ...

Waitrose is opening three new convenience stores as part of a massive expansion partnership with Welcome Break and Shell. Today, the supermarket chain opened a new Little Waitrose store in Hampton ...

The middle shelf typically holds leftovers, cartons of eggs, and much of my husband’s food. He also uses the drawer hanging ...

Succession’s Matthew Macfayden leads an all-star cast in Waitrose Christmas advert. The two-part ‘whodunnit’ mystery will finally be solved. It channels Agatha Christie in all the best ways.

Pump Street bakery in Suffolk increased the price by £7 this yearREAD MORE: Best (and worst) supermarket mince pies revealed ...

Among the first retailers to launch a festive ad is Waitrose, who have chosen an unconventional concept. Waitrose has kicked off its Christmas campaign with a playful ad titled Sweet Suspicion ...