That’s changing as liquor brands make strategic plays to win over ... On Wednesday, Grey Goose unveiled a new relationship with the Australian Open, opening serve with a citrus vodka libation ...
Forget the Hollywood Walk of Fame; the new landmark that every A-Lister wants their name on is the spirits ... a rum backed by Mother Teresa (look for Holy Spirit on your shelf soon). That’s apparent ...
Marble Beer was among a string of big-name brands to slash their booze ... % ABV so its makers can take advantage of a new, lower rate of tax on alcohol under 3.5%. And, John Smith’s bitter ...
Everton have named Ukrainian brand Nemiroff its official vodka partner, bringing together two iconic institutions with a proud heritage dating back to the 1870s. Like its new partner on the pitch, ...