Jaguar is not alone in car manufacturers undergoing a rebrand in recent years - and in many cases reactions have been about ...

A Google Shopping ad featuring a nonbinary social media influencer sparked online backlash after it was reposted to X by a ...

But perhaps the boldest step of all is removing a logo completely. Earlier this year, Tesla revealed a bunch of new vehicles, ...

Jaguar’s chief creative officer, Gerry McGovern, revealed the striking Jaguar Type 00 concept, saying “I don’t believe in ...

By now, you've probably seen the new Jaguar logo as well as the controversial Jaguar Type 00 EV design concept. A large ...

The new look of Jaguar has brought back memories of several past controversial brand logo changes and redesign jobs. Revisit ...

What explains the surge in luxury spending? Did the Jaguar rebranding work? What is worrying Himachal Pradesh?

In a daring move that challenges automotive conventions, Jaguar has unveiled the Type 00, a concept car that not only ...

Jaguar welcomes a new era of an only-electric future with a Barbie pink model. After much ado around the logo change, the new ...

Because not only can I remember the day back in October 1988 when Jaguar unveiled another concept at the British ...