The best at-home hair color brands for professional results and to cover gray, including permanent and semi-permanent dye for ...

The top half has a nozzle with bristles that oscillate more than 300 times a minute to evenly apply color. You press a button, brush this thing through your hair ... thing L’Oreal’s put ...

Katy Perry is no stranger to wild hair colors, and you can find she's tried nearly every shade at some point in her long ...

In a shock to absolutely no one, Sabrina Carpenter’s sultry vanilla blonde hair color is a top ask at salons near and far. “Sabrina’s blonde is a bright, light golden blonde that’s great ...

Jacob Schwartz, celebrity colorist and Schwarzkopf Professional’s U.S. hair color trend ambassador, loves a dark suede blonde for when it gets colder out. It’s deep and rounded, with a few ...

Every so often, we get the itch to cut and colour our hair to change up our locks, and with silver hair dye coming in as a trend thick and fast, we can't help but want to mix up our hair look too.

Other innovations L’Oréal has created in-house, like the Colorsonic, an electric hairbrush that dispenses dye to make at-home coloring as easy as brushing your hair; it launches early this year.

I have dyed my hair every color under the sun, so I know a good shampoo for color-treated hair has a lot to get right. I want one that preserves my new color and undoes some of the damage that ...