Thus began my two-month experiment with L’Oréal’s Colorsonic.

Knowing your skin tone, hair type, and maintenance requirements is essential to selecting the ideal hair colour. Garnier ...

In 1907, Eugène Schueller created the first synthetic dye for commercial purposes, which later came to be known as L'Oreal ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. For years, we’ve been dying to know what Amal Clooney ...

and offer consumers a streamlined tool to apply hair color without the usual mess. With 20 research centers across 11 countries around the world and a dedicated Research and Innovation team of ...

In a bid to go platinum blonde, I had started bleaching my hair to turn it lighter. When I used this Revlon or L’Oreal hair colour, my hair was an auburn shade. So, I thought using an ash blonde ...

L?Oreal adopted GumGum?s image recognition technology to pick up on the hair colors of consumers in photos to promote its Ombre hair color campaign. L?Oreal attempted this digital marketing strategy ...