The first car to come from a transformed Jaguar brand has been out, undergoing testing ahead of its reveal in the first half of 2025. The company is shifting its entire business and has ended ...

Short film aims to 'underscore the value of visual storytelling in turning complex ideas into compelling narratives.' ...

Branding is a minefield these days, with social media ensuring that everybody can share their immediate gut reaction to ...

Consider the reaction to the Jaguar rebrand and the AI Coca-Cola Christmas ad as a just couple of recent examples. But sometimes the vehemence of public reactions to rebrands is so strong ...

The Roaring Jaguar emblem, featuring a roaring cat’s face, and the 3D leaper that once adorned bonnets have been retired. Jaguar plans to use vibrant, textured colours as a key part of its new ...

If Jaguar wanted to drum up publicity galore for its landmark concept car being unveiled next month, it’s certainly going about it in a bold fashion. First they announced the interim end of UK ...

Jaguar has released images of the first of three super-luxurious EVs it will launch before 2030. We’ll see a concept on December 2 before the production car is revealed next year. The teaser of ...

British heritage manufacturer Jaguar has overhauled its branding to coincide with an all-new electric line-up set to launch by 2026 after previously announcing a pause on new car production in its ...

Jaguar Land Rover has changed its branding, and the reveal is causing people to take a second look. In a post on X, formerly Twitter on Tuesday, the luxury vehicle company shared a video with a ...

Internet users noted that the ad lacked substance and was overly focused on style British luxury automaker Jaguar revealed its new logo on Tuesday through a vibrant branding film. The rebranding ...

For the past 84 years, Jaguar has been a symbol of automotive majesty, with the most powerful feline in the Americas as the iconic image of the emblematic British car brand. The company’s recent ...