By now, you've probably seen the new Jaguar logo as well as the controversial Jaguar Type 00 EV design concept. A large ...
Carmakers are signaling their move from combustion to electric vehicles with new logos that are lighter, rounder, and more ...
Jaguar’s chief creative officer, Gerry McGovern, revealed the striking Jaguar Type 00 concept, saying “I don’t believe in ...
We discuss the need for the Jaguar rebrand, the response to the new logo as well as the products that will essentially make ...
The new look of Jaguar has brought back memories of several past controversial brand logo changes and redesign jobs. Revisit ...
Jaguar Land Rover previously said Jag’s new EV lineup would be priced above £100,000 ($130,000), but CEO Adrian Mardell now ...
Gorgeous pays for itself in the first five seconds.” The rebrand was not woke. It had the air of a perfume ad. But not everyone appreciated the smell. Detroit News rated Gorgeous the “most obnoxious” ...