To ace marketing, one needs to convey the right message at the right time and Flipkart Fashion recently just did that. They proved how a clever campaign during a popular artist’s concert can capture ...

Stressing on building its data capabilities has paid handsome dividends to FCB Kinnect, helping it win multiple awards at ...

The campaign stars Sumeet Vyas alongside a hilariously unexpected co-star – a friendly ghost! The narrative revolves around Sumeet's character, who is initially spooked by the mischievous ghost's ...

While aggressive marketing campaigns and lightning-fast delivery lure users, the underlying question remains: Is this model ...

YesMadam is facing backlash online for terminating 100 employees who expressed work-related stress in an internal mental ...

Flam, an AI Powered MR Platform, leverages deeptech infra to make content, advertising and consumer journeys engaging and ...

VMPL Bengaluru Karnataka [India] 5 MoEngage a leading insights-led customer engagement platform announced today that it has ...

Brands including Grab, Meta, TikTok, Unilever, and Warner Music Asia will be represented on the jury for 2025—and Mongolia joins the jury for the first time.

SINGAPORE, Dec 5, 2024 - (ACN Newswire) - Spikes Asia, APAC’s most prestigious and sought-after Award for creativity and marketing effectiveness, has revealed its 2025 Jury line-up.

To promote recently launched Find X8 Series of smartphones, OPPO India has introduced campaign, ‘Find Your Bigger Picture’, ...

This episode of the Skift India Travel Podcast talks about how OTAs are catering to the evolving needs of millennials and Gen ...

Flipkart employs over 3,00,000 people in the supply chain and continues to drive efforts to bring under-served communities into the digital commerce ecosystem, he said. PTI Published On Nov 30 ...