Coca-Cola's latest AI-generated ad has ignited controversy online, raising questions about creativity and ethics in ...

The better-for-you brand’s new commercial, part of a more aggressive ad-spending strategy, shows uncanny AI images nodding to ...

The problem with AI, Halloran said, is that it can’t replicate human emotion, an element that makes so many advertising ...

Some people poke fun at AI commercials, but experts say consumers don’t care how they are made—and advertisers want to show ...

Amid the search for Hannah Kobayashi, 30, who vanished during a layover in Los Angeles last month, investigators announced on ...

Pratik Thakar, Coca-Cola’s vice president and head of generative AI, explained to Ad Age that the company wanted to connect its traditions of the campaign to the future of technology. Additionally, he ...

Consumers quite literally weren’t buying it, blasting the ad as a “creepy dystopian nightmare.” The commercial shows a ...

Coca-Cola's new holiday advertisement was made using Real Magic AI, the company's artificial intelligence platform, powered ...

The company used AI tech to remake its beloved 1995 ‘Holidays are Coming’ ad campaign, sparking complaints it ruined the ...

Coca-Cola’s controversial Christmas ad, the pop star and the priest, and ‘the most talked-about artwork of the century’ ...

Coca-Cola’s AI holiday campaign was met with polarizing responses, including headlines such as “Coca-Cola kills off Santa” ...