The challenge was simple: shift the thinking of the company to meet the changing behaviors of teens, and demonstrate a reason to believe in interactive channels through a powerful piece of content.

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Coca-Cola in Sri Lanka recently unveiled ‘Open Happiness’ its global campaign which is all about inviting people to welcome small moments of joy and happiness into their lives and interpreted as the ...

The company has combined the original taste of Coca-Cola with a zesty lemon flavour with the new product being described as ‘happiness bottled’. Coca-Cola Lemon is available in both the Zero ...

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COCA-COLA has left viewers fuming after releasing a new advert for Christmas. The drinks giant has finally released the ...

Coca-Cola solely used artificial intelligence to generate this year’s Christmas advert instead of casting a person to play ...

A spokesperson told The Independent: “Coca-Cola’s exciting venture into AI-generated storytelling demonstrates Coca-Cola’s ...

Cola’s Christmas ads are AI-generated and deeply uncanny, sparking online backlash from those who claimed the magic had been ...

One Christmas ad that seems to have gone down a little better was the 2024 John Lewis effort, which saw a woman travel ...

Coca-Cola Christmas advert viewers up in arms about modern change for 2024 - Fizzy drink company generated advert using ...