Coke is, clearly, the most important brand at Coca-Cola. The company is usually just called Coke for a reason. But the ...
The Coca-Cola Company will continue to “earn” its brands’ price points with consumers, leaning into marketing as a key ...
The tactic may seem a bit silly today, but the 36-degree standard was just another example of ... in order to build brand awareness. He also provided retailers with Coca-Cola swag like posters ...
Some people poke fun at AI commercials, but experts say consumers don’t care how they are made—and advertisers want to show ...
But what kind of precedent does this set for brands? Does it deter them from using AI in their ads? Or has Coca-Cola fired the starting gun? Sometimes, the most interesting thing about a question ...
A spokesperson told The Independent: “Coca-Cola’s exciting venture into AI-generated storytelling demonstrates Coca-Cola’s ...