Coke is, clearly, the most important brand at Coca-Cola. The company is usually just called Coke for a reason. But the ...
THE Coca-Cola Christmas Truck is is in Edinburgh and Dublin today after kicking off its 2024 tour in London last week. This ...
Over 30 investors and asset managers asked top executives from leading food and beverage companies to annually disclose the ...
Innovation and change are essential cogs in the Coca-Cola machine. For the multibillion-dollar company, it's simply not enough to be one of the top-selling soda manufacturers in the world. The soft ...
When you think of the longest-running sponsorship deals, theme park partnerships wouldn't usually be part of the conversation ...
Few know how to hold a grudge like Clint Eastwood, as evidenced by that time he declared war on Coca-Cola after passing on ...
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Introduced in 2009, the Coca-Cola Freestyle machine has changed the beverage game entirely. Users can experiment with flavors ...
Coca-Cola has focused of late on high-growth brands across its beverage portfolio, including Fuze Tea, Minute Maid Zero Sugar, and Powerade, and introducing products like Coke Lemon and ...