Lego’s most iconic sets are all about open, creative play, so why is the brand leaning so hard into IP? Lego recently ...

The LEGO Group returns with its Winter PLAYgrounds now with a festive christmas theme, it aims to spark creativity and foster ...

The LEGO Group plans to expand its popular franchises through digital networks by partnering with WildBrain. The companies’ new YouTube distribution agreement will expand fan engagement for LEGO ...

WildBrain has signed a YouTube distribution agreement with the LEGO Group for LEGO Friends, LEGO City, LEGO NINJAGO and LEGO DREAMZzz.

This week has seen a flurry of activity within Lego Fortnite, the game's ever-expanding corner in which several major ...

HD Sunflower is excited to partner with the LEGO Group on raising awareness and acceptance across their fan and colleague ...

According to a trusted new leak, Hatsune Miku will be coming to Fortnite some time in 2025 as a new LEGO Fortnite game is ...

Nascar and Formula 1 products are becoming increasingly popular for children and adults alike. From LEGO Group to Carrera ...