The rise of matcha on TikTok has, in part, spurred a higher demand for the green tea powder. stock.adobe.com “The brands that ...

Riding on the enthusiasm for matcha, food and beverage outlets have also introduced matcha concoctions to entice fans.

Some of the most popular brands in TikTok "matcha hauls" are becoming harder to find as the green tea powder explodes in ...

Many suppliers have declined to accept new orders and set limits on online matcha purchases because of the shortage.

TikTok's most popular tea brands appear to be hit hard. The smooth, bright green powder plays a central role in Japanese tea ceremonies, and while it takes only a few seconds to dissolve in water ...

On a trip to Japan in early November, Erica Lee, a TikTok creator, had one main goal: to get matcha powder. A novice matcha ... Another TikTok video shows a sign at a tea shop that reads ...

It all starts with creating the powder, a process that dates back ... re setting yourself up for success is to look for brands that import tea from Japan because the processing there is generally ...

Fortunately, if you live in Hong Kong you do not have to travel far for the finely ground green tea powder. The city has ... Kong’s first home-grown matcha brand. As matcha aficionados ...