A large corporation may struggle to connect with consumers on an emotional level, leaving a perceptible distance between the ...

Margaret Atwood, author of “The Handmaid’s Tale,” once said: “You’re never going to kill storytelling, because it’s built into the human plan. We come with it.” She’s right ...

I share tips about launching, validating and growing startups. Will Storr’s book “The Science of Storytelling” is intended to be read by fiction writers. Its messages, however, are very ...

Sarah Slobin at Wall Street Journal reveals why data storytelling is the way forward: We can paint pictures of our entire lives with our digital trails. From what we consume and browse ...

There's no question Pixar dominates the Best Animated Feature at the Oscars. Year after year, the animation studio churns out award season gold (save perhaps "Cars 2"). One of the biggest ...

Ursula K. LeGuin The idea of storytelling is more popular in marketing than ever. But as with a lot of great ideas that become hot concepts, then buzzwords, then clichés, there’s more than a ...

The art of storytelling is important in all good speeches. Here's why... I care about every story that I'm either reading about or reporting on.... and if I care, I want my audience to care.

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

Whether you're a content creator, digital marketer, or simply interested in enhancing your social media presence, this ...

Legit.ng Hosts Free Webinar on Mastering Storytelling for Social Media. The webinar will equip participants with essential ...