With its strong story and image, Vietnam was introduced to the world. Internationally, the concept of "national brands" was first introduced in the mid-1990s. Experts in marketing believed that ...

Belk CEO Don Hendricks’ focus on national brands is helping fuel the department-store chain’s turnaround. The Charlotte-based retailer added 183 national brands to its product roster in 2023. Expect ...

Switzerland is one of the three strongest national brands in the world in the eyes of the global public. The latest ranking by consultants Brand Finance takes into account soft-power factors such ...

This year, a store-brand Thanksgiving menu for 10 people, including turkey, stuffing, salad, cranberries, dinner rolls and ...

3 years ago - On the final day of SB’21 San Diego, a diverse array of keynote speakers explored some of the many ways in which storytelling can be a powerful tool for manifesting the future we need.

FRAMINGHAM, Mass., Nov. 19, 2024 /PRNewswire/ -- Boston-based company, Gulf Oil today unveiled a new national brand campaign, "Don't Think About It". Launching with new commercial spots ...

HANOI: Prime Minister Pham Minh Chinh is urging companies with recognised national brands to renew growth drivers towards a greener future. Chinh was speaking at a ceremony jointly held by the ...

8. Additionally, SNAP households “are still heavily engaged with national brands,” and the dollars generated from this cohort can be a significant portion of a CPG company’s revenues ...

FRAMINGHAM, Mass., Nov. 19, 2024 /PRNewswire/ -- Boston-based company, Gulf Oil today unveiled a new national brand campaign, "Don't Think About It". Launching with new commercial spots, the ...

When we work with clients, we use the same principles - helping to tell our audience the incredible stories of some of the world's most loved and respected brands. Every premium National ...