“But it wasn’t just the gesture, it was the quality, too. Max Mara made the coat as well as any of the men’s manufacturers could. So what you had, and still have, is a true object of desire, perfect ...
a camel coat and a red suit. Legend explains the brand name this way: The “Mara” comes from Maramotti and the “Max” from a fun-loving local roué in the town of Reggio Emilia—still the ...
When Max Mara takes hold of it ... sandals make for a pleasingly smart but relaxed summer work or dinner outfit. Coats are ankle length and belted, and trousers are few and far between.