Iconic character Hello Kitty turned 50 in 2024. The story of how the Japanese brand Sanrio created and marketed her is simple ...

Sanrio's Hello Kitty and McDonald's tie-up in 2000 was a turning point. Customers reportedly threw away the hamburgers as ...

In 2023, Sanrio — the company that created Hello Kitty — reported more than $434 million in sales globally. And while the company has several other characters, Hello Kitty is its most famous.

While many of these characters have waned ... rainbow coifed dog and otherwise yet utterly adorable little cat. The popular Hello Kitty is releasing a limited-edition coin worth a massive sum ...