Hard seltzer, also referred to as spiked seltzer or hard sparkling alcohol water, is an alcoholic beverage with carbonated water and often contains fruit flavoring. Typically, it is clear and ...

Data coverage: The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home ...

Opinions expressed by Forbes Contributors are their own. Jeanette Hurt covers the culture of spirits, wine and beer. Anthony Spina and Matt Sievers noticed that when they and their friends and ...

And they brought their shockingly successful hard seltzer brand, Happy Dad, with them. For those lucky enough to still be unfamiliar: the Nelk Boys are a collective of dudes who do pranks and ...

The hard seltzers now come in supercharged varieties, too. Brands living on the same shelf can have a wide variety of effects: Nutrl Spirits will hit you like a regular seltzer, while Cutwater ...

As hard seltzer multipacks and canned cocktails took over party bar tables, Hugo Martinez, an entrepreneur from Monterrey, Mexico, noticed something was missing. “During my time at Stanford ...

An Instagram post for its Clean & Press Hard Seltzer said: "Due to advertising ... But it has also courted controversy with its marketing and commercial decisions.