To try to get more adults to reel in the product. Out from the familiar orange-and-white packaging is the iconic "Goldfish ...

The snack that smiles back has announced a change to its iconic name. Goldfish crackers will now be known as “Chilean Sea Bass” beginning Wednesday (October 23), in an effort to expand its ...

(WJW) – Snack lovers can look forward to a playful twist on a childhood favorite, as Goldfish® announces a limited-time renaming of its iconic Cheddar crackers to ‘Chilean Sea Bass.’ ...

Goldfish didn't just drive sales with "Finn & Friends." It got kid kids to love us. That's because despite the obstacles Goldfish crackers faced—plateaued penetration! Portfolio architecture!

For a limited time, Goldfish crackers will be called “Chilean Sea Bass.” Pepperidge Farm, Inc. hopes the more sophisticated, “adult-sounding” name will help expand its audience as sales of ...

The cheesy crackers will be called Chilean Sea Bass temporarily, to try to court Millennials and Gen Z’ers. “We know the love for Goldfish spans all ages. Chilean Sea Bass is a playful nod to ...