This year’s Super Bowl continues its reign as the most expensive ad real estate on television. Brands are shelling out roughly $7 million for 30 seconds of ad time. That is an astronomical leap ...
Not only does the halftime show routinely net insane ratings (it gets more eyeballs than any awards show), but with each passing year, Super Bowl commercials — which are essentially as big of a ...
Robert F. Kennedy Jr. apologized for a Super Bowl ad that aired Sunday from the super PAC backing his presidential campaign after it sparked backlash from his own family members. The $7 million ad ...
It is more like a national holiday than a sporting event — one that involves watching, evaluating and discussing television commercials. This tradition has turned the Super Bowl into the ...
The average Super Bowl XLVIII television commercial increased the likelihood that a viewer would purchase that brand's products or services 6.6%, according to a recent report from BrandAds. The ...
At least some small part of that brand recognition is probably a function of the ad the company ran during the Super Bowl last year. With Super Bowl LVIII as its stage, CrowdStrike is going to ...