Burberry今年还重新启用了典藏档案中的经典插图，回归“英国性”，强调并彰显品牌长期以来致力于为各种天气条件提供无畏守护的承诺。 经历了前几年的 “弯路” 后，这被视为是Burberry重新聚焦品牌与历史、城市、天气的重要一步。

Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ...

Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ambitious with prices on bags and shoes, the loss-making luxury brand said in a ...

到了20世纪初，经典横空出世。一战前，Burberry为英国军队设计一款风衣被指定为高级军服，并有了“Trench ...

Whether navigating urban sprawl or exploring nature’s wonders, Burberry’s outerwear proves that practicality and ...

Burberry, you might assume, is as British as Paddington, afternoon tea and John Lewis Christmas adverts. But when the fashion ...

My consensus? As long as I have a single-breasted trench coat (preferably from Burberry), I'll fit right in. As London is one ...

Burberry wants to mimic Moncler’s flair for jackets. Shares in the British trench-coat maker surged Thursday after new Chief ...

Burberry will put the focus back on its core trench coats and scarves, be less ambitious with prices for bags and shoes, and ...

The luxury group said it was taking steps to cut costs and change its pricing strategy, after it slid to a first-half loss on ...