Brands that embrace AR technology have great potential to create unique and engaging experiences that drive business results.

Marion Square is now home to a groundbreaking piece of history technology, as augmented reality binoculars have been ...

A traveling augmented reality experience takes viewers inside the Paris landmark and explores what it took to restore it ...

A decade ago, the release of the Apple Watch redefined the concept of a watch, transforming it from a simple timekeeping ...

Virtual and augmented reality are among the hottest trends in this niche. They’re a success fuelled by increased ...

French cultural and educational organisation Visionairs is presenting its debut exhibition ‘Notre-Dame de Paris, The ...

Another potential use is immersive online shopping in virtual grocery stores. Users could touch a specific virtual food and ...

Augmented Reality (AR) is transforming industries worldwide, and civil engineering is no exception. By overlaying digital ...

Augmented reality glasses still have a long way to go, but Snap’s latest Spectacles—which are now available to ...

To do this, surgeons wear augmented reality goggles during surgery. They project 3D computed tomography (CT) and MRI scans ...